Director Jarred Osborn’s idea was to embark on creating a chaptered film where Will’s seven-song EP would be broken into a suite of separate clips that would be strung together to tell a broader story – one of Will bearing all. Underpinned by the title’s sentiment, Nothing Ever Changes, the music video documents the tumultuous process of growing up. Of trying to be so many things to so many people, but discovering that beneath it all is one important consistency – your true and unwavering self.