Jules led a team effort from conception through to delivery, wandering down the garden path of mid-noughties nostalgia to reveal the essence of the little brewery that could, whilst showcasing the in-house depth at Wildebeest.
Like many brands, Jetty Road Brewery has a tale to tell – one of origin, of values, and community. It is a gravitas matched only by a healthy dose of self-awareness… they’re very serious about not taking themselves too seriously.
With the safe hands of writer/director Jules Lucas on the wheel, this delicate balance between heart and irreverence was never in doubt.
Jules led a team effort from conception through to delivery, wandering down the garden path of mid-noughties nostalgia to reveal the essence of the little brewery that could, whilst showcasing the in-house depth at Wildebeest.
It is a simple and quirky brand story that answers the client’s brief with a direct yet unique approach.
Director—Julian Lucas · DOP—Jarred Osborn · Producer—Josie Baynes · Editor—James Lee · Gaffer—Charlie Moukbel · VO Artist—Brett Swain · Animator—Clem Stamantion · Audio Studio—Windmill Audio
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