Agency Gen C asked us to shoot a day in the life of Ash Hart – a professional model and Swisse ambassador. Luckily, Ash spends plenty of time in front of a camera so it made a lot of sense to make a behind-the-scenes film of a photography shoot. To achieve something candid and approachable, we had to get creative and stay on our toes, catching Ash when she was getting a rare bit of downtime.
Agency—Gen C
Director & DOP— Julian Lucas