As Nussy explains the single “My Heroin is about being involved in a toxic relationship,” describes Nussy. “It’s like an addiction where something else within you takes over and you can’t make logical decisions – that even at the very lowest of the low points, you convince yourself that the highs are worth it.”
Creative | Direction | Production | Post-Production
It takes a strong team, time and commitment to take a music video from an idea to a finished product. It’s one of the areas where creativity can run free. Thankfully, we could lean on a crew that gave up mornings, days and nights to bring ‘My Heroin’ to life.
Directors—Jarred Osborn & Julian Lucas · Producer—Ruth Morris · DOP—David Rusanow · 1st AD—Bonnie Moir · Production & Costume Design —Sophie Hayward · 1st AC—Matt Jenkins & Nick Forster · Gaffer—Benjamin Morgan · Art Department Assistants—Melissa Davidson & Sarah Irvine ·Marlene Olsson, Jemma O’Connor & Rodrigo Durant · Colourist—Nick Hower · Photographer—Brett Walker
NUSSY—Danielle Smarelli · Boyfriend—Billy Howard · Rat-pack—Arkia Lakosta, Kiloran Hiscock, Jennifer Louise · Shop Owner—Tony Lawatzki · House Guests—Laura Groot, Sarah Garby, Doug Crisp & Maddie Dewolf